Press / 30.11.2021

Look up most anywhere in the Fremont East district and you’ll see the banners. “Serendipity accelerates learning and innovation,” reads one. “Don’t lose the sense that ‘anything is possible,’” declares another. Each one features the same, all-caps headline—“THANK YOU TONY”—and an image of late Zappos CEO and Downtown Project founder Tony Hsieh.